FERNANDO PÉREZ DEL CASTILLO, trisneto de um herói da Guerra de 98 que conseguiu burlar os Yankees, herdou de seus ancestrais um cabelo louro exótico, uma timidez recalcitrante e um desejo inabalável de se tornar um ator famoso.

Strategic planning has become a vital skill for organizations. Shall we use the same focus, style and tools for planning in a non-profit organization as we do in any other type of company? Would it be just as effective? How should we do it?

This book shows how university teaching staff can compile their own 'Teaching Guide' for the materials they impart; considering the compilation of the Guide to be a process of innovation, capable of improving the quality of the teaching-learning p