Gervasio Posadas was born in Montevideo, studied in Spain, the Soviet Union, Uruguay and England, alternated with holidays at communist youth camps, Punta del Este or potato fields in East Anglia. During his career he has worked in different areas for major multinational advertising companies, but never in the creative area except in moments of great inner confusion. Infected by the crisis of the forties, he abandoned advertising some time ago and now devotes to other activities such as training.
In spite of being forty-something, and pressure from family and friends, he is still a happy single and lives in Madrid.