Carlos H arrives from New York at Madrid's Barajas airport exhausted and in an extremely strange mood. He spots his mother and his girlfriend among the crowd waiting for the flight to land, but as he heads wearily towards them he sees a very beautiful young woman holding a sign that says 'Mr Noback'. Without a second thought, Carlos walks towards the girl and, shaking her hand, simply says 'Hello, I'm Mr Noback'. Following this daring impersonation, Carlos will be drawn deeper and deeper into a completely different world to his own. Just for living out a fantasy. This delirious leap into the unknown kick-starts the novel, an original blend of an intelligent and witty sitcom and reflection about the highly complex way in which we define our identities and those of others, or how we we defend masks and disguises to the death.